Category Archives: Announcements

From the Lab to Your Pocket: Groundbreaking Leg Power Measurement With Your iPhone

Ladies and gentlemen (especially athletes, strength coaches, and sports scientists),

I’m very excited to present to you some incredible brand new technology. Imagine an iPhone app that allows athletes and coaches to:

  1. Calculate jump height based on the iPhone’s video capture capabilities
  2. Create a force-velocity profile by performing several jumps with varying loads
  3. Compare the force-velocity profile to an ideal force-velocity profile, thus providing individualized training recommendations

Previously, this required expensive equipment, but now it’s available for mass usage if you have an iPhone or iPad. The app is called My Jump, and it can be yours today for only $6. Yes, you read that properly – just six dollars! In addition, My Jump:

  1. Is highly valid and reliable when compared to data obtained on a $12,000 force plate
  2. Provides individualized training recommendations, which will expedite your progress

Reason why? Until now, the vast majority of strength coaches prescribe the same power training programs to every athlete. This is due to the fact that they have not been privy to the athlete’s unique force-velocity profile. Knowing how the athlete’s force-velocity profile compares to the ideal force-velocity profile allow for individualized training. Recently, this individualization has been found to lead to better performance results than traditional power training methods that are not individualized (publication in progress).

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A Day in the Life of The Glute Guy: All That Glitters is Not Gold

Tom Cruise is kind of a lunatic in real life, but I don’t care. From 1983’s The Outsiders, to 1986’s Top Gun,  to 1988’s Cocktail and Rain Man, to 1990’s Days of Thunder, to 1992’s Far and Away and A Few Good Men, to 1993’s The Firm, to 1996’s Mission: Impossible and Jerry Maguire, to 2003’s The Last Samurai, to 2004’s Collateral, to 2005’s War of the Worlds, to 2008’s Tropic Thunder, to 2010’s Knight and Day, to 2012’s Rock of Ages and Jack Reacher, to 2014’s Edge of Tomorrow, Mr. Cruise has consistently put out pure gold in terms of movie quality, and he’s been doing so for over 30 years. But I digress.

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Most Influential Fitness Professionals Lists

This week, I was named on three different lists:

Greatist’s The 100 Most Influential People in Health and Fitness

JMax Fitness’s Top 40 Fitness Professionals to Follow in 2015

Stack’s 31 Fitness Experts You Should Follow in 2015

It’s always great to be featured on these lists. To be honest, if I wasn’t listed on these, I’d be disappointed. I work my balls off to put out good info and positively influence the strength training community, so it’s good to be noticed. I did some investigating and saw that Google Trends shows that my popularity is currently at an all-time high. The Alexa ranking for my website outperforms every one-person strength and conditioning blog on the Internet and my website traffic is at an all-time high. I published 10 peer-reviewed articles in 2014, which is more than almost anyone on these lists (most people have no idea how much work goes into journal article publishing). My Facebook Fitness page now has over 54,000 followers (and they’re all legit). And the quality of my content has consistently risen. Chris and I publish the best research review on the Internet for new strength training, biomechanics, and physical therapy research – we sift through around 100 journals every month in order to positively influence the way personal trainers, strength coaches, and physical therapists conduct their business.

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Top 10 BretContreras.Com Articles in 2014

With 2014 winding down, I’d like to present to my readers the ten most popular articles of the year on my website. I’m also going to list 40 additional articles that are worth reading from 2014 (this way you have the top 50 articles). This has been a kickass year in terms of content. I’d like to offer a big thanks to all of my guest contributors and interviewees, and a huge thanks to all of the readers and fans who share my articles, send me before/after pics, and tag me on social media. Without you, the blog definitely wouldn’t be what it is today. I don’t know how I’ll top this in 2015 but of course I will try my best.

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